Our History
Because beauty should never come at the cost of hair health.
For as long as we remember, We — founders of Helyor— have been captivated by hair. Like many women, we grew up spending hours in front of the mirror with a styling tool in hand, chasing the perfect look.
Bianca, Emma, Mia, Audrey and Katalina 'founders of HELYOR'
But as time passed, one question kept coming back:
Why does achieving beauty so often damage the very hair we’re trying to enhance?
Determined to find a better way, we pursued studies in hair science and cosmetic technology. Years of research, testing, and passion led us to create RegeniTech™—a breakthrough styling technology that delivers long-lasting results without burning or weakening the hair.
With RegeniTech™, Helyor tools protect your strands while offering sleek, voluminous, or curled styles that last all day.
Helyor’s mission was simple yet bold:
To bring salon-level performance to every woman, without the salon price.
This is how Helyor was born.